Privacy policy
Last updated: September 2026.
Dupejoy ("we", "us") respects your privacy. This policy explains what we collect and what we do with it. The short version: we collect as little as possible, and we never sell your personal information.
What we collect
- What you type into the tools, the fragrances you search or add to the quiz. We use this to generate your dupe matches and Scent Profile. We don't need your name to do it.
- Your email, only if you choose to give it (e.g. to save your profile or get the newsletter). One list, easy to leave, and we send email through Resend.
- Purchase details, if you buy the Scent Report. Payment is handled by Stripe, we never see or store your full card number.
- Basic usage analytics, so we can see which pages are useful and improve the site. Described in full below.
How we use it
To run the dupe finder and quiz, to send you what you asked for, and to make the product better. That's it.
Analytics & cookies
We use two privacy-light tools to understand aggregate usage, never to build an advertising profile of you:
- Google Analytics 4 (measurement ID G-XT4B6MT9TY) records page views and general device and traffic-source information. It sets cookies; IP addresses are not stored, and we don't use it for advertising. Data is processed under Google's privacy policy.
- Cloudflare Web Analytics, which is cookieless and privacy-first, measures basic page-load and performance data under Cloudflare's privacy policy.
Our affiliate links (e.g. Amazon) may set a cookie so the retailer can credit a purchase to us; that happens on the retailer's site under their own policy. We don't run advertising trackers that follow you around the web.
Your choices
You can unsubscribe from any email with one click, and you can ask us to delete your data at any time by emailing [email protected].
Contact
Questions about privacy: [email protected].